PB4L Values Branding helps to effectively promote a school's values and behavioural expectations around their classrooms and playgrounds.
PB4L / Values based branding is promotional or instructional material used in schools to help educate students, in a positive way, about expectations around their core values. The hope is an improvement in the behaviour of students in the areas of concern over time.
The brand elements used to support school values programs may include a specific PB4L / Values logo as well as promotional material such as posters, flags, certificates, and signs.
They are designed to:
Support staff with visual aids to help them be able to educate students more effectively about expected behaviour.
Promote a school's values in a more prominent way around the school.
Encourage and celebrate pro-social behaviour in school.
The following are examples of PB4L and other values programme branding that I have created for schools. They look different based on the type of school, the name of the programme, and the brand image of the school among other things.
I'm often asked, as a result of creating values based logos and icons, to refresh the school's logo too. It can quickly look outdated due to the new direction being taken. A school might have a fresh vision and purpose and their school logo no longer reflects who they are.
PB4L Branding Examples
Dawson School - Auckland
Burnside High School - Christchurch
Riverhills School - Auckland
Cobham Intermediate - Christchurch
Hoon Hay School - Christchurch
Banks Avenue School - Christchurch
South Hornby School - Christchurch
Whitau School - Christchurch
From My School Client Friends
"We worked with School Branding Matters to develop our school mascot, PB4L logo and signage. Craig was a great listener and we felt that he 'got' us and what we wanted, which resulted in high quality work and a streamlined process without the back and forth hassles previously experienced elsewhere. Distance was no problem and we were able to communicate via phone, email and Skype, and Craig also liaised with a local signage company to ensure that the end products met our expectations. We are thrilled with the work Craig has done for us to date, and will be back for more."
Principal - Riverhills School, Auckland, New Zealand
"Working with School Branding Matters has been a treat. As a PB4L school our values are integral to showing who we are and what we value. After our first meeting with Craig it was obvious he had listened to us and had picked up the journey we have been on and how we wanted to be portrayed. We were thrilled with the visual representations he shared with us and the different options he provided to us. We would thoroughly recommend School Branding Matters to other schools. Thank you Craig for showing us some 'HEART'"
Principal - Banks Avenue School, New Zealand
Require some PB4L / Values branding?
There are so many ways of promoting your programme at school and in the community. Give me a call and we can talk through the options and the process involved in developing some values branding for your school.