School Branding
Te Kura O Take Kārara – New School Branding
Te Kura O Take Kārara is a brand new school being built in Wanaka in 2020. What a stunning place for a school. The exact location was known as Take Kārara by Ngāi Tahu back in the early 1800s. When it came to designing their new school logo I discovered the word “reflection” as the…
Read MoreTe Matauru Primary – New School Branding
Te Matauru Primary is a brand new school being built in Rangiora on the outskirts of Christchurch. It is the first major new school build in the region for the last 30 years with a completion date set for 2020. I was asked by the Foundation Principal, Danny Nicholls, if I would create a new…
Read MoreKnights Stream School – New School Branding
Knights Stream School’s doors opened to families at the beginning of 2019 but the work on their visual branding began over twelve months earlier. What resulted was an exciting new brand image that truly reflects the dreams and aspirations of their Foundation Principal and Board of Trustees. It was well thought out and managed. Branding…
Read MoreIlam School’s Logo Design & Branding Journey So Far
In 2013 Ilam School decided they wanted a new school logo. Their existing logo seemed dated in appearance. However, the symbol for the school, the Azalea, was perfect. It captured the essence of who they were and what they stood for. But now the school was moving forward and forging new pathways. How could they…
Read MoreNewtown School’s Branding Story
There is a fantastic story woven into Newtown School’s logo design. It is an exploration into the life, nature and values of the school. At their core they are a ‘Multicultural Kiwi School’ in the heart of Newtown, a suburb just south of Central Wellington. What is their story and how is this being woven…
Read MoreSouth Hornby School Rebuild & Rebrand
South Hornby School has a brand new Modern Learning Environment. Their new location is the old Branston Intermediate site just down the road from where they were. I was asked, during the rebuilding phase, to help with their rebranding. This would include rebranding around their school logo, mascot, values, student learning tools and signage. The…
Read MoreSouth Otago High School’s PB4L Branding
South Otago High School approached me to create some branding around their PB4L Values. They have three core values – Respect, Excellence and Pride. How could these be personalised for South Otago High School’s current situation? What visual elements could be drawn upon to give these values a sense of place and purpose? The school…
Read MoreBrand Clarity, Consistency, and Burnside High School
The Burnside High School logo symbol is iconic among schools in the Canterbury Region and beyond. Yet there had never been any guidelines established to help staff and suppliers use it in a consistent way. They decided themselves on how it would appear. To fix this we went back to the beginning and created some visual standards…
Read MoreCatholic School Branding, Charism, & the Community Voice.
St Patrick’s School in Bryndwr, Christchurch, asked if I would create a new logo design as part of their school branding. They felt strongly that their Charism (how they began, who they are, and what they stand for) was of central importance to any new design. As part of the process we also wanted to hear what their…
Read More